Dodge’s search to fill the “greatest automotive job in the world,” which began in January, is making its way to its conclusion. With over 173,500 applications (!) submitted for the highly-coveted position, the brand announced the top 10 finalists last month. Beginning April 19, Dodge will begin airing three reality-show-style webisodes on DodgeGarage.com. The episodes will feature the top 10 finalists competing in high stake challenges to prove they have the knowledge, character, and drive to win the title.
Dodge Chief Donut Maker: Competition Details
The exhaustive, one-of-a-kind process will result in the selection of the person that will help Dodge lead the fan base into its electrified future. While 10 candidates were chosen, there can only be one chief donut maker. The finalists will be put in high-pressure scenarios beyond just burnouts and donuts to prove that they have what it takes to represent the world’s purest performance brand as the ambassador for the Brotherhood of Muscle.
The chief donut maker position winner will receive a $150,000 paycheck, keys to a Dodge Challenger SRT Hellcat, and access to some of the auto industry’s most epic events for an entire year. The first installment of the three webisode series debuted yesterday, and the second episode will come shortly after on Friday, April 22. The highly anticipated final webisode will arrive on Tuesday, April 26 (4/26 – Hemi Day), and the first-ever chief donut maker will be revealed.
The finalists who come from all over the United States will be thrown into wild, hot seat scenarios, including an interrogation, a live screen test, and racing a Dodge horsepower heavyweight at Radford Racing School (with a professional driver on a closed track). Dodge has enlisted champion wrestler Bill Goldberg to oversee the competition, with appearances from other celebrities, including Joey Wells and Will “Spank” Horton from Kevin Hart’s Muscle Car Crew; NHRA champion Matt Hagan and sportscaster Katie Osborne will also appear on the series.