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2022 FORD MAVERICK IS ALREADY GETTING A PRICE BUMP

Starting MSRP Remains The Same, But Expect To Pay More For Higher Trim Levels

2022 Ford Maverick EcoBoost Price MSRP Hybrid First Drive
Image copyright Manoli Katakis, Muscle Cars & Trucks.

Just launched this past fall, the 2022 Ford Maverick – Ford’s new compact, unibody pickup truck that slots in below the mid-size Ranger in the lineup – is already getting a price bump. Starting MSRP for a barebones XL Hybrid will remain the same at $21,490 with destination, mind you, but depending on the trim and options, more well-equipped Mavericks could cost more than $1,000 extra, according to analysis from CarsDirect.

2022 Ford Maverick MSRP Jumps On Select Trims

Starting December 27th, the 2022 Ford Maverick XLT – that’s one rung above the entry-level XL – sees its starting MSRP notch upward by $80. The top-tier Lariat trim meanwhile gets a more substantial $370 price hike, and across the lineup, certain optional extras are experiencing similar price bumps. There’s option 86B, for example, which introduces the Ford CoPilot360 suite of active driver assists to the Maverick. That costs $540 – an extra $110 – starting December 27th. The optional Roadside Assistance Kit and Roadside First Aid Kit each cost another $10, while option 43L – the Power Moonroof – swells by $200 in price to $795.

The XLT Luxury Package, which grants the 2022 Ford Maverick XLT such niceties as LED bed lighting, heated seats and steering wheel, a spray-in bed-liner, and remote start, is priced $155 higher at $2,345. The Lariat Luxury Package lumps in similar niceties, plus a few extra like 8-speaker B&O audio, lane centering, evasive steering, and 911 Assist, is now priced at $3,340 – a $410 increase.

Add up all the price hikes associated with, say, the Lariat trim, Lariat Luxury Package, Power Moonroof, and Ford CoPilot360, and the same very well-equipped 2022 Ford Maverick Lariat could end up costing $1,090 more than it would have earlier in December.

Image Via Ford.

There’s nothing unusual about mid-year pricing updates, but the economics are especially complex at the moment as the global pandemic continues to create difficulties like delays and shortages throughout the automotive supply chain. Previous news stories have tended to focus primarily on the challenges associated with procuring semiconductor chips, which on the 2022 Ford Maverick are necessary for things like powertrain control, infotainment, and the Ford CoPilot360 active safety suite, but semiconductors are far from the only components currently affected by the Covid situation.

Of course, the 2022 Ford Maverick is far from the only new vehicle on the market currently undergoing a price hike. The Ford Bronco Sport already saw its MSRPs increase by anywhere from $50 to $575 depending on trim earlier in the year, while pricing for the F-Series Super Duty grew by a full $1,295, and the Ford Mustang Mach-E went up by $1,000 to $3,000, depending on configuration.

2022 Ford Maverick EcoBoost First Drive Price MSRP Destination Trim Levels
Image copyright Manoli Katakis, Muscle Cars & Trucks.

Written by Aaron Brzozowski

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