Ever since it made its sales debut for the 2010 model year, the Ford F-150 Raptor has been the quintessential off-road pickup. Now entering its third generation for the 2021 model year, the newest Baja-ready truck brings a host of tweaks aimed at improving off-road performance. We’ve come to know a lot about the premiere F-150 since Ford pulled the cover off of it back in February, but a few things have remained a mystery. Yesterday, we finally got news that the truck will enter production in July, alongside the lesser F-150 Tremor model. Now though, some leaked dealer information has come to light that we can all get excited about. That’s because we now know the price of the 2021 Ford F-150 Raptor, as well as some of its desirable options.
(Update: Ford has since confirmed to MC&T that the MSRP of the 2021 Ford F-150 Raptor is accurate.)
The news comes via an employee of Texas-based Gullo Ford, who runs an Instagram page called the Raptor Connection. The page uploaded what are believed to be dealer documents detailing total pricing for the Ford Performance truck. Tucked away towards the top of the first page is the 2021 Ford F-150 Raptor price, which is slated to start at a base MSRP of $64,145. That is quite a bit more than the $53,455 base price that the Raptor carried in 2020, but decently below the $70,325 MSRP of the Ram TRX. This leaked price figure of course will only balloon more when customers start checking the box on various options.
2021 Ford F-150 Raptor Options And Pricing Leaked
Thanks to the document, we can get a good idea of what customers will be spending on options. When the 2021 F-150 Raptor debuted, Ford announced the truck would be available with the largest tires ever fit to a production pickup. These come by way of the 37-inch Tire Performance Package, which carries an MSRP of $7,500. The package may include goodies such as a reworked chassis, beefier suspension components and beadlock-capable wheels, but it remains pricey regardless. Speaking of beadlock-capable wheels, those will cost customers $1,895 as a standalone option. Should you want the Carbon Fiber Package for your F-150, that’ll be another $995. Toss in other extras like the Exterior Graphics Package ($1,075), the Power Tech Package ($1,995), the Raptor Convenience Package ($795), or a 4.10 front axle with a Torsen LSD ($500), and it’s clear how quickly things can get expensive.
So then if you were hoping that the 2021 Ford F-150 Raptor was priced in line with the truck it replaces, you’re unfortunately outta luck. That said, it’s not like customers didn’t frequently spec their second-gen Raptors up into the $70,000+ range. Perhaps then Ford has decided that they were leaving too much cash on the table with the lower MSRP. Either way, this pricing data almost certainly confirms that the upcoming Raptor R will carry an MSRP not far away from the six-figure mark.
For those hoping for lower pricing, do not lament. With Ford’s expansive portfolio of off-road trucks, such as the Ford Ranger Tremor and 2021 F-150 Tremor, there’s an incredible spectrum of go-anywhere pickups to choose from, at multiple price points.