The pickup truck has taken on a different role in recent years, as they’ve become more refined and comfortable. The once basic vehicles are now some of the most luxurious offerings available from Detroit’s automakers, jam packed with quality materials and tech features. This hasn’t changed for the 2021 model year, as FCA has upped their own bar with the new Southwest-inspired Ram 1500 Limited Longhorn 10th Anniversary Edition.
The new 2021 Ram 1500 Limited Longhorn replaces the outgoing Laramie Longhorn model, with the 10th Anniversary Edition coming in as a standalone $1,220 package. The new truck maintains the same recipe as the one that it replaces however, drawing design cues from the cowboys of the American Southwest. Stepping inside is reminiscent of pulling on a pair of leather booths, as the entire interior is draped in hides. The Ram 1500 Limited Longhorn 10th Anniversary Edition features a leather-wrapped dashboard, premium leather seats with a Laser Filigree detail, and a unique Mountain Brown interior color.
Other details include suede door bolsters, hammered aluminum accents, a 10th Anniversary Edition cluster graphic and badge, a metal pedal kit, and a brushed-zinc antique badge on the center console. Combine all of this with the extensive use of real wood throughout, and you have a truck that looks genuinely premium inside.
Buyers will be able to choose from seven monotone exterior paint options: Diamond Black, Maximum Steel, Billet Silver, Patriot Blue, Delmonico Red, Bright White, and Ivory White. However, the company will also offer four two-tone options as well: Diamond Black/Walnut Brown, Maximum Steel/Walnut Brown, Billet Silver/Walnut Brown, and Ivory White/Walnut Brown.
The 2021 Ram 1500 Limited Longhorn 10th Anniversary Edition carries an MSRP of $56,870, excluding the $1,695 destination charge. A Crew Cab body is standard, though buyers will be able to choose between a 5-ft.-7-in. or 6-ft.-4-in. bed length. The special edition model will be availble with either the 5.7L Hemi V8, or the optional 3.0L EcoDiesel V6. Ordering is officially at this point, and the truck’s configurator page is live as well for those interested in a Southwest-inspired pickup.