The Ford Bronco continues to grapple with constraint, and there’s a lot of it for the 2023 model year. The latest word is that two trim levels and one major feature will be absent in the 2023 Ford Bronco. And the answer Ford gave may surprise you.
Ford Bronco Base, Everglades, And Manual Transmission On Pause For Model Year 2023
According to intel from Ford dealers and confirmed via Jalopnik, Ford will not offer manual transmission Broncos for the 2023 model year. Nor will the spartan Base or sought-after Everglades trim levels. Moreover, ordering for the 2023 Ford Bronco will open quickly on March 27th, and close after just 24 hours.
The reason for such constraint? According to Ford officials, it’s because of having to turn over the Michigan Assembly Plant to get ready for the launch of the new P703N Ford Ranger happening later this year. Trimming the Bronco Base, Bronco Everglades, and the standard manual transmission is said to “maximize commonality on the assembly line.”
While that’s entirely believable, it’s hard to ignore the constant part shortages that have plagued the Ford Bronco launch, soon entering its third year. Yes, a new Ford Ranger is coming, and yes it’s built in the same plant as the Ford Bronco. But when is the last time you’ve heard an automaker blame one vehicle launch for the shortage of another?
2023 Ford Bronco Raptor Price Increase
Finally, the 2023 Ford Bronco Raptor will see another price jump. Customers will notice that the build and price tool now lists the all-terrain SUV at $78,580 USD, while the destination fee has risen another $200 to $1,795 USD. This brings the total price, before options, at $80,37 USD. The original MSRP for the Bronco Raptor was $69,995 USD.
Comparatively speaking, the new Ford Bronco Raptor price will still be cheaper than the V8-powered Jeep Wrangler 392 by a tiny margin. For comparison, the Jeep Wrangler 392 now has an MSRP of $84,290 after destination. If you want the premium infotainment and adaptive cruise control for the Bronco Raptor (standard on the Jeep 392), you’ll have to add $3,050 for the Lux Package, which puts the Ford just $865 away from the Jeep.