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A New Multi-Media Campaign Introduces The Hornet To The World

2023 Dodge Hornet GLH Concept DIrect Connection
Image via Dodge

One of the biggest claims to fame the Dodge Hornet has going for it is that it’s the brand’s very first electrified performance vehicle. The Hornet also packs a punch, or “sting” in terms of horsepower and price making it attractive enough to warrant 14,000 pre-orders within a week. The Hornet just unleashed a multi-media marketing campaign introducing the vehicle to the public that may not have been tuned in during its initial reveal last fall during Dodge’s speed week. The 90-second video does little in terms of sharing the vehicle’s performance and pricing specifications but that’s okay, we here at MC&T are currently road testing the newest edition to the Dodge family and will have a full breakdown soon.


If you don’t remember its initial debut or are hearing about the Hornet for the very first time it’s possible it was overlooked by the masses. While the Hornet was revealed during speed week, so was the world’s first all-electric muscle car, the Dodge Charger Daytona SRT Banshee along with a ton of other goodies from the brand, including a surprising comeback of what was supposed to be an ultra-limited production full-size SUV. Despite all of those attention grabbers, the Dodge Hornet warrants significant attention of its own.

Dodge Hornet Debut

What Makes The Hornet Special

The Hornet R/T is the first electrified performance vehicle from Dodge, ever. The R/T also offers up to 30-miles of all-electric range and produces 288 horsepower and 383 lb-ft of torque getting its 0-60 time below 6-seconds flat (5.6). The Hornet GT on the other hand offers a segment leading 268 horsepower and 295 lb-ft of torque from its 2.0-liter turbocharged inline four cylinder Hurricane4 power plant making it the fastest and most powerful utility vehicle with a starting price under $30,000. The build and price tool is up and running albeit the Hornet R/T is still missing, at least for now.

Written by Cody U.

Cody is a Tennessee-based media professional with a degree in Journalism and Electronic Media. He has spent time as a country radio morning show producer and currently writes for MC&T as an outlet to geek out over cool cars, trucks, and utility vehicles.

Originally from California Cody has an appreciation for all-electric vehicles but a soft spot for the rumble of an all-American V8 muscle car. His dream car remains a 2007 Ford Mustang Bullitt. His fascination with all things cars stems from countless trips to car shows and watching car movies, of course.

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