The off-road truck and SUV segment continues to grow in strength. And when the 2021 Ford Bronco finally launches, it’s going to enter an established, competitive field. With a map made by PartCatalog, we can see how it stacks up the existing fray. With search interest, that is.
The map gives a variety of interesting findings. The data is collected from the past six months using Google Trends data on the Jeep Wrangler, Ford Bronco, Land Rover Defender, and Toyota 4Runner. Overall, we see the Wrangler and Bronco most popular overall, especially in the northern and Great Lakes regions. The 4Runner and Defender are only popular on the coasts, go figure. It’s no surprise to see Ford, where the Bronco will be built, win Michigan. And Jeep, where the Wrangler is built, win Ohio.
Overall, the Wrangler wins the most states, with 20, to the Bronco’s second place 16. Meanwhile, the 4Runner is on sale and more attainable, while the historic name and new factor of the Discovery wins it some points.
The Bronco is the most anticipated debut of just about any American vehicle in recent history – more even than the C8 Corvette. Yet despite delayed reveals and a leaked imaged showing what appears to be a production ready model, Ford still hasn’t said when they will reveal the Bronco just yet.
The 2021 Ford Bronco will be available as a two-door and a four-door model, and its design almost falls in between the look of the Wrangler and 4Runner Based on the leaked photos. Meanwhile, the roof will be removable, as a soft or hardtop. We are also eager to hear more about the Ford patent for extendable door frames that may deploy in a crash. But most of all, we are just ready for the Bronco to officially reveal itself to a nation of excited fans.