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Mary Barra Addressed Media Today With The Company’s Current State Of Affairs

Hummer EV pickup
Photo via GMC.

General Motors CEO Mary Barra knows that her company has to get back on track with showing the world what sort of new products it’s been busy working on. A highly anticipated reveal was the 2021 Hummer EV by GMC, which was supposed to take place at the end of May. It’s mid-June now, and all we’ve officially seen of the Hummer EV is a teaser image showing off its removable doors and removable roof. With COVID-19 wreaking havoc on mass gathering events and vehicle debuts industry-wide, the next-best thing will likely be a virtual reveal.

“They’ll largely be online. We’ll use both virtual and augmented reality technologies to help tell our story. I think we’ll be able to generate the excitement and share what these products are quite widely,” said Barra during an Automotive Press Association fireside chat hosted by Jeff Gilbert, WWJ 950AM radio host. An official reveal date has not been finalized just yet.

2022 Hummer EV
2022 GMC Hummer EV with the roof panels removed. Image via GMC

The Hummer EV isn’t the only high-profile debut that’s been forced into cyberspace. The 2021 Ford F-150, which will debut on June 25, is met with the same fate. The same is with the 2021 Ford Bronco, on July 9. Vehicles such as the Dodge Charger Hellcat Redeye and Ram Rebel TRX are also likely to have virtual reveals as a result of COVID-19.

The Hummer EV is expected to launch as a pickup truck with an SUV version to shortly follow. The vehicle will also come with a single, dual and tri-motor setup. The most powerful of which will be powered by an 800 volt Ultium battery pack capable of 350 kilowatt DC fast charging. Total output on the range-topping Hummer EV is said to be 1,000 HP and (a dubious) 11,500 lb-ft of torque. The Hummer will be stupid fast for something so big also, hitting 0-60 mph in only 3.0 seconds. It’s expected to be priced at, if not near, $100,000.


Written by Manoli Katakis

Muscle Cars & Trucks was founded by Manoli Katakis - an automotive media veteran that has been covering the latest car news since 2009. His journalism has uncovered dozens of major product changes, updates, plans, and cancellations long before automakers were ready to make things official.

Some highlights over the years of his reporting include the uncovering of the Zora trademark before anybody else reported on the coming of a mid-engine Corvette, as well as the dead-accurate reporting of the coming of the Chevrolet Colorado ZR2, two years before it hit the market, and even before the debut of the concept vehicle. This type of reporting has immediately continued here, with reports of the original seventh-generation Camaro plans being shelved, as well as what's in store for the Chevrolet Silverado.

Some of his work can be found on massive automotive media outlets, such as Motor1. He also has been a guest on the 910AM Radio Station with Detroit News auto critic Henry Payne, as well as the enthusiast-oriented Camaro Show podcast.

Over the years, Manoli has interviewed various automotive industry titans, leaders, and people that make things happen otherwise. These include figureheads such as GM CEO Mary Barra, GM President Mark Reuss, automotive aftermarket icon Ken Lingenfelter, Dodge firebrand Tim Kuniskis, along with various chief engineers of vehicles such as the Ford F-150 & Mustang, Chevrolet Camaro & Corvette, and many more.

At MC&T, Manoli is taking his journalism expertise, deeply planted sources, driving abilities, and automotive industry knowledge to new levels, covering more vehicles and brands than ever before. This is the place where you will continue to read groundbreaking stories about American performance vehicles, pickup trucks, and sport utility vehicles. Here is where you’ll also read insights and quotes from various automotive subject matter experts on the latest relevant products, as well as some of the latest official news from their manufacturers.

Fun facts: he also once beat Corvette Racing driver Tommy Milner in an autocross with a Chevrolet Bolt EV. The biggest vehicle he’s ever driven is a John Deere mining truck. Besides a go-kart, the smallest vehicle he’s driven has been a Hyundai i10. He’s also spent time in the cockpit of various American performance vehicle icons, including the fifth-generation Chevrolet Camaro Z/28, Dodge Challenger Demon, and Ford Mustang GT350R. He has reviewed dozens of trucks, SUVs, and performance vehicles over the years.

One of his favorite new vehicles on the market today happens to be the Chevrolet Colorado ZR2 Bison. He is also a card carrying member of the Sports Car Club of America, and regularly participates in Detroit Region autocross events.

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