After months of delays and rumored dates, Ford has officially confirmed the 2021 Ford F-150 will debut on June 25. The event will take place over a live stream, and is slated to begin at 8:00 p.m. EDT. The announcement comes as rumors grew this week suggesting that Ford was experiencing further delays at their Michigan production facilities. As we reported before, claims of the truck debuting earlier were simply false.
The 14th-generation Ford F-150 is going to play a massive role in the company’s post-coronavirus future. The pickup has been an incredible sales success for over four decades, and currently ranks as the best selling pickup and overall best selling vehicles in the United States. While the unveiling event will shed further light on the upcoming model, we aren’t entirely in the dark at this point.
— Mike Levine (@mrlevine) May 29, 2020
We already know at this point that the pickup’s powertrain lineup will remain relatively the same, except for the addition of a hybrid and a full EV model down the line. We also know due to its increased computing power, the 2021 F-150 will be able to receive over the air updates for the first time. Leaked images also showed a stowable shifter and a very large infotainment setup. MC&T was first to report that there is even a sweet onboard generator for when you’re on the job site.
Ford is expected to open the ordering books for the 14th-generation F-150 on July 15, one month after they had initially planned to do so. Production of the trucks will then begin at the Dearborn Truck Plant on October 12, and at the Kansas City Assembly Plant on November 9. Buyers interested in purchasing a 2021 Ford F-150 shouldn’t expect to receive their new trucks before the late fall, should everything continue to move smoothly.
The debut of the 2021 F-150 is going to be a big deal for Ford, as it is the first of many large product unveilings they had planned before coronavirus. The company has still made no comment as to when we can expect the Bronco and Bronco Sport models to have their own unveilings. One thing is for certain, and that is that the Blue Oval is counting on these trucks to pull them out of a tough spot.