Bill Ford Jr. Himself Gave A Few Hints Recently On What We Can Expect

2021 2022 2023 Electric Ford F-150
Image via Ford.

What if we told you that Ford Motor Company had an electric F-150 in the works that could rival the mighty Raptor in terms of speed and acceleration? Or what if we told you that this same Ford truck would offer never-before-seen storage solutions? Based on recent remarks from company Chairman Bill Ford Jr. in a Reuters report, we may likely see just that.

Whether the world is ready for them or not, Ford is going to introduce the first fully electric full-size pickup truck from a mainstream automaker, targeted for around calendar year 2022. General Motors is also rumored to be at work with its own electric truck, but it likely won’t hit the market until after that.

Bill Ford Jr. describes the electric F-150 as a “watershed” moment for the entire automotive industry. He then went on to describe that the EV truck could have load-carrying space under the hood in addition to the traditional bed in the back. A “frunk” if you will – like what’s seen in the C8 Corvette, as well as the Rivian R1T. Of which, Ford has invested $500 million into the startup electric lifestyle truck and SUV company. The R1T pickup truck is smaller than the F-150, but at a base price of over $72,000, it commands a steep premium over the breadwinning Ford.

Rivian R1T

An electric F-150 could also bring value to the job site, Bill Ford Jr. said in the report. For instance, its batteries could function as a type of on-site power source (provided it has enough power left for the return journey). Moreover, its electric output could rival the acceleration of the iconic Ford F-150 Raptor. This could imply that Ford is looking ahead towards the rumored Tesla pickup truck, and looks to beat the California-based EV automaker at its own game.

The Dearborn, Michigan-based company has said it will invest $11.5 billion electrifying its vehicles by 2022, including adding 16 fully electric models. The trick, of course, is getting these vehicles to turn a profit. Considering the lack of success in this area by the entire industry thus far, we won’t count those chickens before they hatch.

However, if it’s profitability and a viable business case that Ford wants from its future EV lineup, its best bet has to be an electric F-150, as the F-Series is the best selling nameplate in America, and continues to be the greatest source of income for the automaker.

Ford F-150 Raptor

Written by Manoli Katakis

Muscle Cars & Trucks was founded by Manoli Katakis - an automotive media veteran that has been covering the latest car news since 2009. His journalism has uncovered dozens of major product changes, updates, plans, and cancellations long before automakers were ready to make things official.

Some highlights over the years of his reporting include the uncovering of the Zora trademark before anybody else reported on the coming of a mid-engine Corvette, as well as the dead-accurate reporting of the coming of the Chevrolet Colorado ZR2, two years before it hit the market, and even before the debut of the concept vehicle. This type of reporting has immediately continued here, with reports of the original seventh-generation Camaro plans being shelved, as well as what's in store for the Chevrolet Silverado.

Some of his work can be found on massive automotive media outlets, such as Motor1. He also has been a guest on the 910AM Radio Station with Detroit News auto critic Henry Payne, as well as the enthusiast-oriented Camaro Show podcast.

Over the years, Manoli has interviewed various automotive industry titans, leaders, and people that make things happen otherwise. These include figureheads such as GM CEO Mary Barra, GM President Mark Reuss, automotive aftermarket icon Ken Lingenfelter, Dodge firebrand Tim Kuniskis, along with various chief engineers of vehicles such as the Ford F-150 & Mustang, Chevrolet Camaro & Corvette, and many more.

At MC&T, Manoli is taking his journalism expertise, deeply planted sources, driving abilities, and automotive industry knowledge to new levels, covering more vehicles and brands than ever before. This is the place where you will continue to read groundbreaking stories about American performance vehicles, pickup trucks, and sport utility vehicles. Here is where you’ll also read insights and quotes from various automotive subject matter experts on the latest relevant products, as well as some of the latest official news from their manufacturers.

Fun facts: he also once beat Corvette Racing driver Tommy Milner in an autocross with a Chevrolet Bolt EV. The biggest vehicle he’s ever driven is a John Deere mining truck. Besides a go-kart, the smallest vehicle he’s driven has been a Hyundai i10. He’s also spent time in the cockpit of various American performance vehicle icons, including the fifth-generation Chevrolet Camaro Z/28, Dodge Challenger Demon, and Ford Mustang GT350R. He has reviewed dozens of trucks, SUVs, and performance vehicles over the years.

One of his favorite new vehicles on the market today happens to be the Chevrolet Colorado ZR2 Bison. He is also a card carrying member of the Sports Car Club of America, and regularly participates in Detroit Region autocross events.

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