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NEW FORD SUPER DUTY WILL BE REVEALED SEPTEMBER 27TH, TEASERS ENSUE

The Teaser Video Was Shared By Ford CEO Jim Farley

2024 Ford Super Duty F-350 F-250 Teaser Video Jim Farley

We’ve known some kind of new Ford Super Duty was in the works for a moment, but now we have a definite timeline. The teaser video found on Twitter doesn’t share a whole lot other than an actual date but yields excitement nonetheless. Let the countdown begin, Ford is bringing an “all-new” Super Duty into the world on September 27th.

The official Ford Motor Company teaser video features a quick slideshow of content, A picture of an empty warehouse, new headlights beaming up, tires rolling silently into place, and a “Super Duty” stamp on blue paint. The tweet was published by Ford CEO Jim Farley himself, and shares that the new breadwinning big truck starting early 2023.

What’s missing from the new teaser is the sound of an engine. One might presume we could be in store for an all-electric or some kind of hybrid truck; however late last year Ford said that the market is not showing a hunger for an all-electric Super Duty and that it didn’t make sense to devote resources on that kind of project. As far as we know, Ford has no plans to make the Super Duty electric despite promises of the company to go fully electric by 2040. It just doesn’t make sense for this market space, at least not yet.

Currently, the Ford F-250 and F-350 Super Duty trucks are offered with three power plants: two gas iterations – the 6.2L Boss and the 7.3L Godzilla – and the 6.7L Powerstroke diesel. For the 2024 Ford Super Duty family, the elder Boss V8 might be dropped in favor of a new 6.8L gas V8 that’s based on the larger Godzilla. This cast-iron, pushrod engine is expected to be built at Ford’s engine plant in Windsor, Ontario, based on remarks from Unifor (Canadian auto workers union) leaders.

Image Via Ford.

Written by Cody U.

Cody is a Tennessee-based media professional that doubles as a producer for a radio station in Knoxville. He's fascinated by the breadth of the automotive industry.

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