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FORD MUSTANG MACH-E CUSTOMERS SET UP DRIVER SETTINGS BEFORE DELIVERY

Configure Your Vehicle Before You Even See It?! Is The Future Now?! Yes!!

Ford Mustang Mach-E
Ford Mustang Mach-E in Cyber Orange

The Ford Mustang Mach-E EV is poised to become the most tech-filled vehicle the Blue Oval has ever created. In addition to it’s electric architecture, over the air updates, and huge central infotainment display, Ford has just announced that customers will be able to pre-configure their vehicle’s settings before they have even taken delivery.

Using the FordPass app, Mach-E owners will unlock access to the Remote Vehicle Setup function. Here, users can create driver profiles, upload navigation destinations, set climate control preferences, ambient lighting colors and configure drive modes. All of the data is stored in the cloud before being uploaded to their Mach-E before they see it.

Ford says this is all in an effort to offer more in depth personalization to their vehicles, something EVs excel at. Future over the air updates will offer even more pre-delivery setup options, including an already planned update where customers can choose radio pre-sets.

In addition, this functionality is all about speeding up the delivery process and saving customer’s time. Ford Mustang Mach-E owners will have already set up most of their vehicle settings and understand much of the car’s functionality and features long before they even see their Mach-E. Then, delivery will only be a matter of signing the paperwork and driving away, with the car already tailored to their exact specifications.

Along with speccing out the vehicle online, the Remote Vehicle Setup gives the Mach-E an abundance of personalization for a relatively mainstream vehicle. It also shows Ford cutting out much of the dealerships responsibility in the process, giving a far more Tesla-like approach. Dealerships are mainly there to hand over the keys and do the final paperwork upon delivery, and over the air updates will take out any servicing that doesn’t involve a mechanical component. Being electric, that’s essentially brakes, tires and the occasional air filter for the shop to handle. We can’t imagine Ford dealers are thrilled with the customer being able to do much of their job, but it’s definitely a streamlined and efficient system.

Mustang Mach-E

Written by Sam George

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