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CHEVROLET DROPS ‘BEAST’ NAME FROM RADICAL SEMA SHOW CONCEPT

The Brand Is Currently Evaluating What Else To Call It

Chevrolet Performance Beast 2021 SEMA Show Concept Supercharged Silverado ZR2
Image via Chevrolet Performance

For now, just call it the “Chevy Off-Road Concept.” This is because Chevrolet has quietly memory-holed the “Beast” name from its media materials, following its bombshell debut at the 2021 SEMA Show in Las Vegas a month ago. And while it’s officially going by a new alias, we believe fans will continue to refer to it as the “Chevy Beast” for quite a while. Because, with 650 horsepower, military-inspired styling, and top-shelf off-road performance hardware, it’s exactly that. A beast.

A Chevrolet spokesperson provided MC&T the following statement:

We were recently approached by an entity objecting to our use of the Beast name. The team is evaluating alternatives for the Chevy LT4 crate engine off-road concept vehicle shown at SEMA 2021.

It was clarified from Chevrolet that the Beast name was not under any sort of trademark and copyright dispute, even as bespoke automaker Rezvani uses the “Beast” name for its Ariel Atom-based sports car that hits 60 in under 3 seconds.

When asked if the “entity” would object to other devilish names in the industry such as “Demon” and “Hellcat“, we were told that there’s “nothing more to add at this time.”

Chevy Chevrolet Beast Concept 2021 SEMA Show LT4 Silverado ORV GM Defense ISV
Image copyright Manoli Katakis, Muscle Cars & Trucks.

“Chevy Off-Road Concept”: Details

The Chevy Beast concept is actually based on a modified Silverado short-bed chassis, but you’d be forgiven if you couldn’t tell, due to the incredible body work that looks straight out of a video game. And while a supercharged Silverado isn’t happening, it’s clearly not far from the thoughts of whoever designed the Chevy Off-Road Concept, as it features a Chevrolet Performance LT4 650-horsepower supercharged crate engine paired to a 10L90 10-speed automatic. This is the same power unit that can be found in the Camaro ZL1. A two-speed transfer case is included as well.

To prep the chassis of the Chevy Off-Road Concept, née Beast, its Silverado frame was shortened and a custom-designed, 4130 chromoly tubular safety structure was integrated. Because this thing looks to get down on the trails. Handling the sandy bumps at high speed is a long-travel off-road five-link suspension system, which Chevrolet is describing as a “concept”. The supercharged Silverado-based truck also features a widened track measuring 91-inches, 20-inch beadlock wheels wrapped around 37-inch off-road tires, as well as the Chevrolet Performance Big Brake Upgrade System.

Chevy Chevrolet Beast Concept 2021 SEMA Show LT4 Silverado ORV GM Defense ISV
Image copyright Manoli Katakis, Muscle Cars & Trucks.

Looking at the body of the Chevy Beast, we can see tubular doors, a custom front grille that looks inspired by the 2022 Silverado ZR2, and a clamshell-type front end, while the rear of the truck features little overhang. In the truck bed, we see a pair of super necessary spare tires, along with Baja Designs off-road lights on the roof.

The Chevy Beast designers even took the time to integrate four Recaro racing seats with four-point harnesses, as well as a pair of 7-inch-diagonal LCD screens that monitor vehicle functions and performance data, including pitch and roll during off-road driving scenarios.

Chevy Beast Concept was not too far away from being street legal as shown. It would need an actual windshield, a defroster, fender flares that cover the tires, and windshield wipers. The LT4-powered off-road vehicle also features a “producible” suspension system. Keen observes may also have noticed that the steering wheel appears to be from the C8 Corvette parts bin.

As for whether or not you’ll ever get a chance to buy one, a Chevy Performance engineer said to “make your voices heard” if customers want to see it put into production.

Chevy Beast Concept Specs:

Wheelbase126.87 inches
Overall length204 inches
Track91 inches (front and rear)
Maximum suspension travel12 inches (front)
15.5 inches (rear)
Ground clearance13.5 inches
Approach angle45 degrees
Departure angle46.5 degrees
Breakover angle35 degrees
EngineLT4 6.2L V-8 supercharged (650 HP)
Transmission10L90 10-speed automatic
Driveline4WD (with 2-speed transfer case)
Front suspensionConcept upper and lower control arms and fully adjustable racing strut assemblies with remote reservoirs
Rear suspensionConcept 5-link with Panhard bar and fully adjustable racing shocks with remote reservoirs
BrakesFour-wheel discs, with Chevrolet Performance Brembo front brakes equipped with six-piston calipers
Wheels20 x 10-inch Raceline RTM260M Avenger True beadlock
Tires37 x 13.5-inch AMP Terrain Attack M/T
Chevy Chevrolet Beast Concept Silverado ZR2 SEMA 2021 Off-Road
Image via Chevrolet

Written by Manoli Katakis

Muscle Cars & Trucks was founded by Manoli Katakis - an automotive media veteran that has been covering the latest car news since 2009. His journalism has uncovered dozens of major product changes, updates, plans, and cancellations long before automakers were ready to make things official.

Some highlights over the years of his reporting include the uncovering of the Zora trademark before anybody else reported on the coming of a mid-engine Corvette, as well as the dead-accurate reporting of the coming of the Chevrolet Colorado ZR2, two years before it hit the market, and even before the debut of the concept vehicle. This type of reporting has immediately continued here, with reports of the original seventh-generation Camaro plans being shelved, as well as what's in store for the Chevrolet Silverado.

Some of his work can be found on massive automotive media outlets, such as Motor1. He also has been a guest on the 910AM Radio Station with Detroit News auto critic Henry Payne, as well as the enthusiast-oriented Camaro Show podcast.

Over the years, Manoli has interviewed various automotive industry titans, leaders, and people that make things happen otherwise. These include figureheads such as GM CEO Mary Barra, GM President Mark Reuss, automotive aftermarket icon Ken Lingenfelter, Dodge firebrand Tim Kuniskis, along with various chief engineers of vehicles such as the Ford F-150 & Mustang, Chevrolet Camaro & Corvette, and many more.

At MC&T, Manoli is taking his journalism expertise, deeply planted sources, driving abilities, and automotive industry knowledge to new levels, covering more vehicles and brands than ever before. This is the place where you will continue to read groundbreaking stories about American performance vehicles, pickup trucks, and sport utility vehicles. Here is where you’ll also read insights and quotes from various automotive subject matter experts on the latest relevant products, as well as some of the latest official news from their manufacturers.

Fun facts: he also once beat Corvette Racing driver Tommy Milner in an autocross with a Chevrolet Bolt EV. The biggest vehicle he’s ever driven is a John Deere mining truck. Besides a go-kart, the smallest vehicle he’s driven has been a Hyundai i10. He’s also spent time in the cockpit of various American performance vehicle icons, including the fifth-generation Chevrolet Camaro Z/28, Dodge Challenger Demon, and Ford Mustang GT350R. He has reviewed dozens of trucks, SUVs, and performance vehicles over the years.

One of his favorite new vehicles on the market today happens to be the Chevrolet Colorado ZR2 Bison. He is also a card carrying member of the Sports Car Club of America, and regularly participates in Detroit Region autocross events.

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