As we await the debut of the S650 Mustang next week at the 2022 Detroit Auto Show, here’s some trivia for you. Did you know that the S550 Ford Mustang Bullitt sold more units overseas than in the United States? Well, neither did we. How did that happen? Here’s what we know.
Per Ford Muscle, who was able to ask a few questions to Ford Mustang Brand Manager, Jim Owens (the same Jim Owens that introduced Jay Leno to the Mustang Mach 1) said the Ford Mustang Bullitt was immensely popular overseas, primarily in Germany and Australia where the company sold more units there than in the U.S.
It was also noted in the brief interview that the Mustang has undergone an initiative to make it a global car and that 6 out of the 7 continents currently have a Mustang on them with enthusiast clubs supporting the Brand. The global initiative for the Mustang didn’t take place until the current sixth-generation model (S550), and the last Mustang Bullitt of this generation rolled off the Flat Rock Assembly line back in 2021. The idea that the Bullitt Mustang was more popular overseas seems borderline un-American, however Ford replaced its heritage piece with another, the Mustang Mach 1, which is also sold globally.
That said, the legacy of the Bullitt still remains alive. The 1968 original Highland Green fastback Mustang featured in the infamous car chase through the hills of San Francisco, was purchased in 2020 for a whopping $3.4 million ($3.75 million after fees). In addition to that there are rumors in Hollywood about the possibility of a new Bullitt film being made with none other than Steven Spielberg at the helm. A lot has to happen in order for that to become a reality but we can remain hopeful, we know the Australian and German crowd would definitely approve.