Back in the 1960s, the first generation Ford Bronco was nicknamed “G.O.A.T.” for Goes Over Any Terrain. With the new lineup of Bronco vehicles, Ford is planning on making the SUVs the most off-road capable vehicle in their respective class. While the two and four door models specifically can probably go over any terrain from the get-go, Ford Icons Director Dave Pericak confirmed to Yahoo Finance in an interview that there will indeed be a GOAT mode included on the Ford Bronco.
It’s implied that the GOAT modes for the Bronco will help it tackle any landscape, while paying homage to its roots, which is something Ford loves to do. Pericak hinted that the Bronco will position itself ahead of the Wrangler through clever features and technology. This probably means the Bronco will get some array of off-road driving modes drivers can set according to the terrain. We would guess a GOAT mode is designed to be a do it all mode, not aimed at any specific off-road environment, but competent enough on all of them. Possibly, the Ford Bronco GOAT mode could be adaptive, where the SUV detects what kind of terrain it’s on and adjusts the settings accordingly.
This ties in with the Bronco’s “Built Wild” tagline. Ford says the Bronco has gone through Extreme Durability Testing in labs and the real world, great off-road capability with standard four-wheel-drive and “class-leading” suspension and terrain management systems. Finally, the Ford Bronco will have clever off-road design and ingenuity.
Also in the interview, Pericak said the unibody, Ford Escape-based Bronco Sport would still have great off road ability, and that it will surprise people with what it can do. This is in no doubt helped by the standard all-wheel-drive, where many crossovers come standard in front-wheel-drive.
Overall, when speaking of the capability of the Bronco lineup, Pericak summed it up by saying, “it’s the car that makes the name, not the name that makes the car.” Sounds like each of the three SUVs are going to be a proper Bronco when it’s revealed on July 13.