This weekend marks the 25th anniversary of the Woodward Dream Cruise, America’s largest single-day celebration of all things automobile. In order to commemorate this occasion, Ford is planning a number of events throughout the weekend. While the manufacturer will surely bring out some seriously cool cars from their own collection, and the company wants classic Ford Bronco owners to show up in droves.
Ford Performance has invited owners of the beloved 4×4 to join one another for exclusive Bronco Club parking on August 17th. Located at Memorial Park in Pleasant Ridge, the parking privileges will be exclusive to owners of a vintage SUV. Ford hopes that the event will act as a venue for Bronco owners to connect with one another during the weekend of automotive festivities, as well as a place where the public can see these off-roaders from all generations. You can register to join Ford with your own Bronco here.
The location for Ford Bronco Club parking is at Memorial Park, 23925 Woodward Avenue, Pleasant Ridge, MI.
While the Ford Bronco will forever live on in popular culture for its involvement in OJ Simpson’s infamous low-speed highway chase, it deserves to stand out in its own right. In order to compete with other mid-size SUVs like the International Harvester Scout and the Jeep CJ-5, Ford unveiled the Bronco back in 1965. Despite early sales success, it became clear to Ford that the Bronco needed to become a full-size SUV to compete with models like the ever popular Chevy Blazer. Starting in 1977 with the second-generation Bronco, the independent chassis was replaced by the F-150’s underpinnings. This change would remain in place until production ended in 1996, and proved vital to the models continued success.
With a new Bronco coming in 2020, it makes sense that Ford wants to remind everyone what that nameplate meant in the past, and how iconic it still is today. The Bronco was a capable machine that could go up against the likes of Jeep off-road, which is something that Ford hasn’t been able to say about its mid-size SUVs since its departure.