Jeep Performance Parts continues to trickle out high-quality accessory upgrades that customers can easily add to their JL Wrangler with the simple click of a mouse, or trackpad, or touchscreen. The latest announcement involves a factory-installed wash-out floor system as well as full vinyl seats, both of which can be easily hosed down and cleaned after a long day hitting the off-road.
The new floormat system comes in all black and costs $995 including installation. The Vinyl seats, created in partnership with Katzkin, are priced at $1,695 when factory installed. The Vinyl seats can withstand normal wear and tear as well as the occasional scuff and scrape in addition to being water resistant.
Take a look at the new JPP floormat system and vinyl seats in the video below:
“Our Jeep Performance Parts team at Mopar is consistently designing innovative features for the iconic Jeep Wrangler,” said Mark Bosanac, North America senior vice president, Mopar service, parts and customer care. “With our growing portfolio of quality-tested, factory-backed performance parts and accessories, our customers win with new options to upgrade and personalize their vehicles.”
Could it be that Jeep Performance Parts – aka Mopar – is announcing these upgrades in light of stern competition from across town? Probably. After all, the Ford Bronco offers standard washout flooring and black vinyl seats on the four-door Black Diamond model per the 2023 Ford Bronco Build and Price tool.
It should be noted however that the order books for the 2023 Ford Bronco are limited in availability due to demand. In terms of the overall battle for market segment king, the Jeep Wrangler still reigns supreme. The Wrangler sold 181,409 units compared to the Bronco’s 117,057, albeit Wrangler was cut down from its previous tally of 204,610 from a year earlier. Indeed, the Ford Bronco is etching away at the Wrangler’s terrirtory, but the market segment is growing, too.