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THE FUTURE OF ZR2: WHAT WILL BE THE NEXT ADDITION TO THE CHEVY 4X4 SUB BRAND?

Could We Soon See A Tahoe ZR2 Or Suburban ZR2?

2022 Chevrolet Silverado 1500 ZR2 Colorado Bison
The first-generation Colorado ZR2 Bison (left) next to the first-ever Silverado 1500 ZR2 (right). Image copyright Manoli Katakis, Muscle Cars & Trucks

It’s an off-road truck and SUV golden age. From several brands that do both types of vehicles better than anybody else — Ford, Chevrolet, GMC, Jeep, Ram, and Toyota —there’s an entire portfolio of go-anywhere, do anything vehicles of various shapes, sizes, specialties, styles, and budgets. Over at Chevrolet, we see that with their trio of trucks that all offer a ZR2 variant.

What Is A ZR2?

For those unfamiliar, “ZR2” represents the most off-road capable family of vehicles from Chevrolet. As far as the modern era goes, it all started with the Colorado ZR2 concept that debuted at the 2014 LA Auto Show. Demand for such a truck was rabid enough that GM put it into production two years later.

2015 Chevrolet Colorado ZR2 Concept General Motors Tahoe Silverado Suburban HD
The truck that started it all: the Colorado ZR2 Concept

Today, the Chevrolet Colorado ZR2 is on its second generation, and media just finished putting through the paces over the hundreds of miles of off-road trails used for the legendary Vegas to Reno desert race. Going a size up is the first-ever Chevrolet Silverado 1500 ZR2, which features a more tactical approach than the TRX or Raptor thanks to a class-exclusive locking front differential, as well as keeping its standard footprint so as to better navigate the trails. Most recently, Chevrolet unveiled the hulking Silverado HD ZR2. This biggest of boys comes from the factory with 35-inch Goodyear Territory MT tires, class-exclusive Multimatic spool valve dampers, and a choice between either L8T gas V8 or L5P Duramax diesel power.

So… what’s next for the ZR2 sub-brand?

ZR2

Will There Be A Chevrolet Tahoe ZR2 Or Suburban ZR2?

“There’s a ton of excitement internally on ZR2, I can tell you that right now,” Chevrolet marketers told us during the 2024 Silverado HD ZR2 media backgrounder event, which also debuted a Bison version. “We’ve got nothing to announce right now at this time. But what I can say is that there’s a lot of passion around that sub-brand and customers are feeding that back to us, and we’re always looking at opportunities to fit in the market place.”

We understand that while there may not be a Chevrolet Suburban ZR2 or Chevrolet Tahoe ZR2 in the plans just yet, perhaps with enough demand and enough voices, that could sway the GM product planners to green-light such a program.

2023 Chevrolet colorado zr2 race truck Chad Hall Racing
Image via Chevrolet Performance.

At the same time, Ford Motor Company appears to be readying a greater expansion of Raptor and/or Tremor models, and it’s likely that either an Expedition Raptor or Expedition Tremor will be next. There’s a report citing a Mustang Raptor, too, but we at MC&T believe that to be fake news for now.

Indeed, the off-road vehicle scene shows little sign of slowing down, even as these machines unapologetically ask for as much as six figures. However, when it comes to offering the most capable large three-row SUV money can buy, the market appears ripe for the taking.

Written by Manoli Katakis

Muscle Cars & Trucks was founded by Manoli Katakis - an automotive media veteran that has been covering the latest car news since 2009. His journalism has uncovered dozens of major product changes, updates, plans, and cancellations long before automakers were ready to make things official.

Some highlights over the years of his reporting include the uncovering of the Zora trademark before anybody else reported on the coming of a mid-engine Corvette, as well as the dead-accurate reporting of the coming of the Chevrolet Colorado ZR2, two years before it hit the market, and even before the debut of the concept vehicle. This type of reporting has immediately continued here, with reports of the original seventh-generation Camaro plans being shelved, as well as what's in store for the Chevrolet Silverado.

Some of his work can be found on massive automotive media outlets, such as Motor1. He also has been a guest on the 910AM Radio Station with Detroit News auto critic Henry Payne, as well as the enthusiast-oriented Camaro Show podcast.

Over the years, Manoli has interviewed various automotive industry titans, leaders, and people that make things happen otherwise. These include figureheads such as GM CEO Mary Barra, GM President Mark Reuss, automotive aftermarket icon Ken Lingenfelter, Dodge firebrand Tim Kuniskis, along with various chief engineers of vehicles such as the Ford F-150 & Mustang, Chevrolet Camaro & Corvette, and many more.

At MC&T, Manoli is taking his journalism expertise, deeply planted sources, driving abilities, and automotive industry knowledge to new levels, covering more vehicles and brands than ever before. This is the place where you will continue to read groundbreaking stories about American performance vehicles, pickup trucks, and sport utility vehicles. Here is where you’ll also read insights and quotes from various automotive subject matter experts on the latest relevant products, as well as some of the latest official news from their manufacturers.

Fun facts: he also once beat Corvette Racing driver Tommy Milner in an autocross with a Chevrolet Bolt EV. The biggest vehicle he’s ever driven is a John Deere mining truck. Besides a go-kart, the smallest vehicle he’s driven has been a Hyundai i10. He’s also spent time in the cockpit of various American performance vehicle icons, including the fifth-generation Chevrolet Camaro Z/28, Dodge Challenger Demon, and Ford Mustang GT350R. He has reviewed dozens of trucks, SUVs, and performance vehicles over the years.

One of his favorite new vehicles on the market today happens to be the Chevrolet Colorado ZR2 Bison. He is also a card carrying member of the Sports Car Club of America, and regularly participates in Detroit Region autocross events.

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