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It Appears Off-Road Adventuring Is On The Mind Of GM Designers

Chevrolet Silverado ZR2 Bison Rendering Tyler Moffet GM Design
Image via GM Design.

There’s no denying that the off-road pickup truck and SUV scene has reached white-hot levels over the past couple of years. One needs to only examine the growth of trade shows such as Overland Expo, as well as the growing representation of these vehicles at the SEMA Show to understand where the money is going. American automakers have tuned in as well.

Over at FCA, We’ve got the Jeep Wrangler and Gladiator, along with the new 2021 Ram TRX and upcoming Jeep Wagoneer. At Ford, there’s the relaunch of the iconic Bronco, paired with the more approachable Bronco Sport, and various off-road packages for the Ranger, a new F-150 Raptor on the way, and a recent trademarking of the Excursion nameplate. Some may be fairly wondering where General Motors is in all of this, and to this we say stay tuned. First off, there’s the upcoming 2022 GMC Hummer EV truck and SUV, a next-generation Chevrolet Colorado ZR2, and even an upcoming Chevrolet Silverado ZR2. And if it wasn’t clear enough that off-roading isn’t a major topic within GM product, we point you to this tactical Chevrolet Silverado rendering, shared by the official GM Design Instagram page.

Things get even more interesting when you realize who is the name behind the design of the Chevrolet Silverado. It’s Tyler Moffett, a young GM Design talent that has the exterior designs of the T1 Chevrolet Silverado and 31xx Chevrolet Colorado ZR2 to his name. By comparison, however, this tactical truck makes those production pickups look like rental cars.

While it’s likely not foreshadowing anything specific such as the 2023 Silverado ZR2, it does come at a curious time. Let’s go over why.

Electric Silverado
via GM Design Instagram.

Firstly is that General Motors CEO Mary Barra has openly mentioned that the company is looking at various entries into the off-road vehicle space beyond what we currently see. That might not mean a direct rival to the Ford Bronco, though, but it will mean several flanking entries. Secondly, Chevrolet is seeking out further opportunities with American Expedition Vehicles, the high-end off-road upfitter that was highly involved in the development of the Colorado ZR2 Bison. Thirdly, there’s GM Defense. The military contract division of the automaker recently won the bid to produce a US Army Infantry Squad Vehicle (ISV), and is likely looking at other opportunities to implement its pickup truck production prowess into government service.

See? When it comes to the off-road space, there’s a lot going on at GM. Whatever comes next, we’ll be harkening back to this rendering to see if any of it managed to reach production in a future product. For now, just sit back and enjoy the show.

2023 Chevrolet Silverado ZR2 Rendering
Photo copyright Matheus Pach, Muscle Cars & Trucks.

Written by Manoli Katakis

Muscle Cars & Trucks was founded by Manoli Katakis - an automotive media veteran that has been covering the latest car news since 2009. His journalism has uncovered dozens of major product changes, updates, plans, and cancellations long before automakers were ready to make things official.

Some highlights over the years of his reporting include the uncovering of the Zora trademark before anybody else reported on the coming of a mid-engine Corvette, as well as the dead-accurate reporting of the coming of the Chevrolet Colorado ZR2, two years before it hit the market, and even before the debut of the concept vehicle. This type of reporting has immediately continued here, with reports of the original seventh-generation Camaro plans being shelved, as well as what's in store for the Chevrolet Silverado.

Some of his work can be found on massive automotive media outlets, such as Motor1. He also has been a guest on the 910AM Radio Station with Detroit News auto critic Henry Payne, as well as the enthusiast-oriented Camaro Show podcast.

Over the years, Manoli has interviewed various automotive industry titans, leaders, and people that make things happen otherwise. These include figureheads such as GM CEO Mary Barra, GM President Mark Reuss, automotive aftermarket icon Ken Lingenfelter, Dodge firebrand Tim Kuniskis, along with various chief engineers of vehicles such as the Ford F-150 & Mustang, Chevrolet Camaro & Corvette, and many more.

At MC&T, Manoli is taking his journalism expertise, deeply planted sources, driving abilities, and automotive industry knowledge to new levels, covering more vehicles and brands than ever before. This is the place where you will continue to read groundbreaking stories about American performance vehicles, pickup trucks, and sport utility vehicles. Here is where you’ll also read insights and quotes from various automotive subject matter experts on the latest relevant products, as well as some of the latest official news from their manufacturers.

Fun facts: he also once beat Corvette Racing driver Tommy Milner in an autocross with a Chevrolet Bolt EV. The biggest vehicle he’s ever driven is a John Deere mining truck. Besides a go-kart, the smallest vehicle he’s driven has been a Hyundai i10. He’s also spent time in the cockpit of various American performance vehicle icons, including the fifth-generation Chevrolet Camaro Z/28, Dodge Challenger Demon, and Ford Mustang GT350R. He has reviewed dozens of trucks, SUVs, and performance vehicles over the years.

One of his favorite new vehicles on the market today happens to be the Chevrolet Colorado ZR2 Bison. He is also a card carrying member of the Sports Car Club of America, and regularly participates in Detroit Region autocross events.


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