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A Taste of What Is Possible Through Ford Performance

Ford Bronco ORV Concept
Image via Ford

Ford Performance Parts peppered several vehicles around 2023 SEMA Show floor. And while the 800 hp Whipple supercharger package for the S650 Mustang GT stood out the most, there was plenty of news for the Ford Bronco and Bronco Sport, as well.

Ford Bronco Sport and Bronco SEMA Concept: Details

The Ford Performance Off-Road Vehicle (ORV) family targets turn-key solutions to transform Ford trucks and SUVs into more competent off-roading vehicles. For the Bronco, that means a mix of form and function. The Ford Bronco ORV Concept package is available on any Bronco Base, Big Bend, Black Diamond, or Outer Banks with the 2.3-liter EcoBoost engine and automatic or manual transmission. It starts with a 2.0-inch lift via a Bilstein suspension. Riding atop 17-inch white wheels and 35-inch tires, the Bronco package adds a unique software calibration for the 2.3-liter engine. Ford Performance options for the ORV pack include a high-clearance Borla cat-back exhaust, an ARB jack and mount, and an underhood compressor.

Ford Bronco Sport Free Wheeling Concept

Ford Performance also debuted two examples of what Ford Accessory Personalization has on offer for Bronco Sport and Bronco owners to make their SUVs more unique to them with graphics and other aesthetic parts. Introduced initially as a modern riff on the popular Free Wheeling Fords of the 1970s, the Bronco Sport Free Wheeling adopts sunset-inspired accents inside and out. The Bronco Sport Blue Free Wheeling turns those details on their head and shows the dramatic changes Ford owners can make to their vehicles via the Accessory Personalization program.

As for the Ford Bronco, that SUV is at home in the desert, on rocky trails, or along muddy forest paths, and with the Ford Accessory Personalization concept package, the SUV is at home on the beach. This concept for the Ford Bronco balances the style-focused approach of the Blue Free Wheeling Bronco Sport with larger mechanical changes to give customers everything they need for surf and sand. Starting with a 2.0-inch lift from a Bilstein suspension that’s been tuned to Ford Performance specifications, this package includes retro-cool graphics, an open-air Bimini roof, tube doors, and painted wheel arches and grille from the Outer Banks trim that represent the care-free attitude that a day at the beach demands.

Ford Bronco Accessory Personalization Concept

Written by Zac Quinn

Zac's love for cars started at a young age, after seeing the popular Eleanor from Gone In 60 Seconds. From there, fascination and enthusiasm blossomed and to this day the Ford Mustang remains a favorite. His first job started out detailing cars, but also provided the opportunity to work on restoration including an 1968 Ford Mustang, Pontiac Firebird, and a C3 Corvette, though he left that job before further work and experience could be had. From there, he was a detailer at a car dealership before quitting that job to try and finish college.

Much of his free time while studying was spent watching YouTube videos regarding new cars, or off-roading. 4WD247 is a personal favorite channel which rekindled a dying flame in car enthusiasm, now tailored towards trucks and SUVs and the fun that can be had building up an overlanding rig, and going on adventures, though, that chapter remains unwritten for the time being.

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