S650 FORD MUSTANG WILL DEBUT AT THE DETROIT AUTO SHOW IN SEPTEMBER: REPORT

We may not have to wait much longer for the S650 Ford Mustang reveal, if the latest news is accurate. Unnamed sources familiar with Ford’s plans have told Automotive News that the 2024 Ford Mustang will debut as soon as September, during the rebooted North American International Auto Show in Detroit, Michigan. MC&T sources have further confirmed that this is the case.

The seventh-generation 2024 Ford Mustang could begin production in the first half of 2023, offering four-cylinder EcoBoost and V8 engines that will be carried from the current generation. Eventually, we could see a hybrid powertrain make its way to the pony car a few years after, likely in 2025.

The 2022 Detroit Auto Show will mark the event’s return, which last took place in January 2019. Organizers had rescheduled the 2020 show to a late spring date in June, but the event was canceled for obvious reasons (‘Rona). In addition, an event planned for 2021 was also canceled as the organizers took things to Pontiac, renamed it Motor Bella, and held it at the M1 Concourse. This members-only racetrack is the same venue that hosts Roadkill Nights, happening in two weekends from now.

S650 Ford Mustang: Additional Details

Sales for the current-generation Mustang have started to droop. The automaker sold just over 52,000 Mustangs in 2021. Moreover, sales this year have dropped 18 percent compared to last year. So, the only non-pickup, non-SUV vehicle in North America Ford’s lineup is in need of a pick-me-up. Especially since the S650 Mustang plays a crucial role in Ford’s new branding strategy, with “Mustang” and “Bronco” each serving as a “horizontal” sub-brand with multiple offerings.

The S650 Ford Mustang is expected to be the last muscle car with an internal combustion engine. The design is expected to gradually evolve from the S550 generation we currently see. Interior improvements are expected to be more in line with the times, such as larger infotainment screens, a configurable digital instrument panel screen, improved ergonomics for larger phones and drinks, as well as upgraded material usage.