Jeep is celebrating 4×4 Day 2024 this year by bringing back the popular Tuscadero Pink exterior color for the Jeep Wrangler. The exterior color is back by popular demand, and if you didn’t know, it’s an audacious, deep, and intense chromatic magenta, which many fans have been highly anticipating the return of because of its eye-catching color.
2024 Jeep Wrangler Tuscadero Pink: Details
When the Tuscadero Pink color first debuted for the Jeep Wrangler back in 2021, around 30,000 customers placed an order for their cars to feature the option. The brand has been offering some unique options for Jeep Wrangler customers to choose from over the years, including Gobi, Gecko, Chief, and Nacho exterior colors, and now Tuscadero is joining the fold as another special-run, limited edition color.
As seen with the Dodge muscle cars, offering customers unique color options and expanding their customization can go a long way in bringing in new buyers as it provides customers with the opportunity to make a vehicle that is more unique to them than ever before, that is why wrapping one’s car has become so popular after all.
With the arrival of the Tuscadero, the 2024 Jeep Wrangler now has nine exterior color options available, including Anvil (new for 2024), Earl, Firecracker Red, Granite Crystal, Silver Zynith, Hydro Blue, Bright White, and black. Tuscadero is available to order now on the 2024 Jeep Wrangler with a U.S. manufacturer’s suggested retail price (MSRP) of $895 on the following trim levels: Sport, Sport S, Willys, Sahara, Rubicon, Rubicon X, and Rubicon 392, so just about everyone can enjoy this eye-catching color added to their brand-new Jeep Wrangler. Starting out, it will be paired with a black hardtop, body-color hardtop, or black soft-top. However, later, the Sky One-Touch powertop in Tuscadero will be available to order in late Q2 2024.